Sweden Capital Group
Last Updated: [05/05/2025]


1. Introduction

Sweden Capital Group (“Company”, “we”, “us”, or “our”) is a registered trading company in Sweden under corporate registration number 969801-5121, located at Ormvråksgatan 2, 215 62 Malmö, Sweden.

We operate an auction platform where we and verified suppliers list products for bidding. This Privacy & Cookie Policy explains how we handle your personal data and use cookies on our website. By using our services, you agree to the terms below.


2. Scope of This Policy

This Policy applies to:

  • All visitors to our website
  • Registered users who create accounts or participate in auctions
  • Any individual communicating with us electronically

3. What Personal Data We Collect

3.1 Identity and Contact Details

  • Name, email address, phone number
  • Billing/shipping address
  • National ID or other legal documents (if applicable)

3.2 Account & Transaction Data

  • Username and encrypted password
  • Payment method information (via third-party processors)
  • Bidding history, deposits, winnings, and refund status

3.3 Technical and Usage Data

  • IP address, device and browser details
  • Page views, clicks, time spent, referral URLs

3.4 Communication Records

  • Support tickets, emails, and internal messages

4. How We Collect Data

  • Directly from users when registering or using our platform
  • Automatically via cookies, analytics, and server logs
  • From third parties such as payment processors and verification services

5. Legal Bases for Data Processing

We process personal data based on:

  • Contractual necessity: To deliver auction services
  • Legal obligation: For tax, anti-fraud, and regulatory purposes
  • Legitimate interests: Platform security and functionality
  • Consent: For cookies and marketing (where applicable)

6. How We Use Your Data

  • To create and manage user accounts
  • To verify users and prevent fraud
  • To process deposits, payments, and refunds
  • To enforce auction terms and handle disputes
  • To analyze site usage and improve functionality
  • To comply with Swedish and EU law

We never sell or trade your personal data.


7. Sharing of Data

We share personal data only with:

  • Payment processors (e.g., Stripe, PayPal)
  • IT and hosting providers
  • Analytics and security tools
  • Legal or tax advisors
  • Public authorities when legally required

All partners are bound by strict confidentiality and data protection obligations.


8. Data Retention

We retain data only as long as necessary:

  • User account and transaction data: up to 10 years
  • Inactive accounts: removed after 2 years of inactivity
  • Marketing data: removed upon withdrawal of consent
  • Communication records: kept for 2–5 years depending on context

9. User Rights Under GDPR

You have the right to:

  • Access your data
  • Request correction of inaccuracies
  • Request erasure (subject to legal limits)
  • Object to or restrict processing
  • Withdraw consent at any time
  • Lodge a complaint with the Swedish Authority for Privacy Protection (IMY)

Contact us at [Insert Email] to exercise these rights.


10. Data Security Measures

We use industry-standard measures to safeguard your data:

  • HTTPS encryption on all pages
  • Encrypted passwords and secure server infrastructure
  • Payment data handled via PCI-DSS-compliant gateways
  • Internal access is restricted to authorized personnel only

Despite all efforts, no system is 100% secure. You use the platform at your own risk.


11. Children’s Privacy

Our services are not for users under 18. If we learn a minor has submitted personal data, we will promptly delete it.


12. International Transfers

We store data in the EU. If data is transferred outside the EU/EEA (e.g., for hosting or analytics), we ensure GDPR-compliant safeguards such as:

  • EU-approved Standard Contractual Clauses (SCCs)
  • Transfers to countries with adequacy decisions
  • Binding corporate rules, if applicable

13. Cookies Policy

13.1 What Are Cookies?

Cookies are small text files stored on your device when you visit our website. They help us understand how you use the platform and improve your experience.

13.2 Types of Cookies We Use

TypePurpose
Essential CookiesNeeded for site functionality (e.g., login, bidding)
Analytical CookiesHelp us track site usage and performance
Preference CookiesStore your settings like language or region
Marketing CookiesUsed for personalized ads (only with your consent)

13.3 Cookie Duration

Cookies are either:

  • Session cookies: Deleted when you close your browser
  • Persistent cookies: Remain on your device until expired or deleted

13.4 Third-Party Cookies

We may use cookies from:

  • Google Analytics
  • Facebook/Meta (for retargeting)
  • Payment providers

These services may collect data directly; refer to their privacy policies.

13.5 Managing Cookies

You can manage or disable cookies through your browser settings:

  • Clear cookies at any time
  • Block specific sites or all cookies
  • Set browser to alert you before accepting a cookie

Note: Disabling cookies may affect core platform functionality.


14. Changes to This Policy

We reserve the right to modify this Privacy & Cookie Policy at any time. Material changes will be announced clearly on the site or via email.

Your continued use of our services implies your acceptance of any updates.


15. Contact Us

Sweden Capital Group
Corporate ID: 969801-5121
Address: Ormvråksgatan 2, 215 62 Malmö, Sweden
Email: [info@swedencapitalgroup.com]